SEODigital SEO Copywriter
The Digital SEO Copywriter: you will be responsible for creating engaging and compelling online content for the clients audience. The writer will serve as the digital team’s primary writer for blog posts, web pages, long-form articles and external forums the primary objective improving the clients organic search results, expanding their online digital audience and help grow online revenue as well as providing on page content and other needed content.
CPT
Full Time
Budget: R29 500 ± (per month)
Location: Cape Town City Centre
Working Type: Non-Remote (In-Office)
EE Position
Main Responsibilities:
- Write high-quality, error-free, original, and engaging long form sports / gambling copy
- Work with the design team in the visual’s selection process for every copy to drive user experience, e.g. infographics
- Take complex topics and break them down into digestible, engaging, shareable content
- Developing both new articles / pages and optimising / rewriting existing pages / articles
- Develop content plans / topics aligned to the broader SEO strategy
- Keyword research / topic generation
- Write compelling copy focussed on keyword research / target keywords with SEO and conversion in mind
- Research and fact-check thoroughly to ensure accuracy and effectiveness
- Publish blog posts and web content on WordPress according to content calendar
- Collaborate cross-functionally for content ideation
- Build and implement initiatives to help increase organic traffic to the clients website
- Work quickly and deliver content delivered consistently, accurately and on time
Qualifications:
- 3 Year Bachelor’s Degree, preferably in marketing, communication, English, journalism
- GAIQ certification (Google Analytics Certification) is an advantage
- Copywriting certification
- 5 years’ experience working within a digital role as a copywriter; producing digital content
- Experience in the use of SEO Tools and Google Analytics for measuring and reporting
- Exposure / knowledge of the sports betting and online gaming / casino industry is a strong advantage
- Excellent writing career
- Portfolio proof of ability will be requested
How can I apply?
Fill out the below form, to apply to join the community and explore the opportunity.