The Talent Chameleon: How Fundi Filled Capitec's Ever-Changing Marketing Needs
Fundi helped Capitec build a scalable marketing team by sourcing 7 contract designers & copywriters. Our agile approach provided the perfect talent to meet their fluctuating quarterly needs.
Services
Contract Recruitment & Management
Type of Contractor
Designers & Copywriters
Placement Rate
Contract Type
Project Overview
Challenge: Capitec Bank's studio team faced a unique challenge. Their demand for copywriting and design fluctuated quarterly, making permanent hires inefficient. They needed a solution to source skilled talent for 3-month contracts, with the option for extension based on performance.
Solution: Fundi was brought in to source 7 contractors - a mix of copywriters and designers - for Capitec's studio team.
Goal:
- Achieve a flexible talent pool to meet Capitec's fluctuating quarterly needs.
- Source highly skilled designers and copywriters for full-time, 3-month contracts.
- Offer Capitec the option to extend contracts for high-performing individuals.
Execution
Fundi's expertise shines in crafting agile talent solutions. Here's how we delivered for Capitec:
- Collaborative Role Definition: We worked closely with Capitec to define specific roles and responsibilities for each contractor, ensuring a clear match between skills and project goals.
- Market-Aligned Rates: Our research identified competitive market rates, guaranteeing a budget that satisfied both Capitec and the recruited talent.
- Strategic Sourcing & Meticulous Vetting: We actively sourced and meticulously vetted a pool of designers and copywriters, finding individuals who could seamlessly adapt to Capitec's specific needs.
- Built-in Flexibility: To provide maximum agility, Fundi prepared backup options in case Capitec needed to swap a designer with a copywriter (or vice versa).
Results
The Fundi Effect:
- 7 Successful Placements: We successfully filled all 7 positions with highly skilled designers and copywriters, delivering the perfect talent mix for Capitec's needs.
- Agile Team, Adaptable Results: The provided backup options allowed Capitec to build a flexible team composition, ensuring they could adapt to any project requirements.
- Open Communication, Seamless Execution: Regular feedback sessions facilitated ongoing quality control and ensured project satisfaction for both Capitec and the contractors.
Don't take our word for it, take theirs!
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