Project Manager
Brand Manager
We are seeking a Brand Manager to shape, grow, and evolve brand identity across a fast-moving digital betting and iGaming business. This role is responsible for defining brand positioning, driving awareness, strengthening customer perception, and ensuring brand activity translates into measurable commercial outcomes.
About this position
Budget:
R45,000 - R80,000 per month
Start Date:
ASAP
Working Type:
In-Office
Working Location:
Cape Town
Key Duties & Requirements:
- Develop and evolve brand strategy, positioning, and expression across the portfolio.
- Support the launch of new brands, sub-brands, propositions, and market opportunities.
- Build and manage campaign calendars aligned to sporting events, seasonal peaks, and commercial priorities.
- Drive trade marketing initiatives across physical venues including casinos and hotels.
- Lead or support activations, events, and experiential marketing initiatives.
- Collaborate with influencers, partners, and ambassadors to enhance brand reach and credibility.
- Manage budgets, track spend, and evaluate ROI using BI insights and campaign performance data.
Technical Requirements & Qualifications:
- 8+ years experience in brand marketing, trade marketing, activations, partnerships, or related disciplines.
- Strong background in brand strategy, positioning, and brand development.
- Proven experience in physical brand environments such as venues, events, retail, hospitality, or trade marketing.
- Strong commercial awareness and understanding of how brand drives business outcomes.
- Strong Microsoft Office Suite skills (PowerPoint, Excel, Word).
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Project Manager
Brand Manager
Cape Town
Full Time