Freelance SDR (Sales Development Representative)

Key Duties & Responsibilities:

Outbound Calling & Appointment Setting

• Work through prioritised call lists of warm, engaged prospects.
• Conduct professional, consultative conversations with senior decision-makers.
• Book qualified meetings for the Head of Client Relations.
• Handle objections and rescheduling requests effectively.

CRM Administration & Reporting

• Maintain accurate records of call outcomes and meeting activity.
• Complete a brief daily admin process to log attended appointments.
• Report prospect feedback, data issues, and pipeline blockers promptly.

Pipeline & Performance Management

• Work towards agreed weekly activity and meeting targets.
• Manage time effectively and operate independently.
• Maintain confidentiality of prospect data, scripts, and internal systems.

Technical Requirements:

• Minimum 3+ years' experience in B2B outbound calling, appointment setting, inside sales, or business development.
• Experience engaging senior stakeholders such as Marketing Directors, Managing Directors, Founders, and Heads of Marketing.
• Previous experience within marketing, professional services, SaaS, or agency environments preferred.
• Experience selling services rather than products is advantageous.
• Experience using CRM and sales engagement platforms.
• Familiarity with ZoomInfo and Lemlist (or similar prospecting tools) preferred.
• Proficiency with email and administrative tools.
• Ability to work within structured outbound sequences and maintain accurate records.