Marketing ManagerDigital Marketing Manager (Contract)
The Digital / Growth Marketer will be responsible for driving full-funnel growth across multi-city platforms (city discovery sites). The goal is to acquire users, onboard vendors, run high-performing campaigns, and build a performance-driven culture of experimentation.

Remote (ideally Gauteng based)

Freelancer
Retainer: R32,000 - R52,000 per month
Location: Remote (ideally Gauteng based as you will be working on a web publication for this regoin)
Contract Duration: 6-months (with a 3-month probationary period; after this to be extended as a rolling contract)
Key Duties & Responsibilities:
- Own and execute multi-channel growth strategy (SEO, paid, email, organic)
- Build and optimize city-specific landing pages and funnels for both users and vendors
- Run lean experiments to validate and scale growth tactics
- Manage paid campaigns on Google, Meta, TikTok; run retargeting segmented by city / behavior
- Develop onboarding, reactivation, and lead nurturing campaigns (CRM, newsletters, drip campaigns)
- Track and analyse key metrics (CAC, CTR, LTV, conversion funnels) using tools like GA4, GTM, Looker Studio
- Work with SEO and Content teams to grow organic traffic; identify local content opportunities
- Collaborate with Social Strategist, Designer, and Community Manager on influencer campaigns, referral loops, and vendor acquisition
Technical Requirements & Qualifications:
- 5+ years in growth or digital marketing, especially in high-growth platforms, media, or marketplace businesses
- Strategic, analytical, and hands-on mindset
- Strong writing skills: ad copy, landing pages, emails
- Bonus: Familiarity with South African metros or local content ecosystems
- Google Analytics 4, Google Tag Manager
- Meta Ads, Google Ads
- Mailchimp or HubSpot (for lifecycle / drip campaigns)
- Looker Studio for reporting
- Zapier (or similar) for integrations
How can I apply?
Fill out the below form, to apply to join the community and explore the opportunity.