Copywriting

Mid-Senior Content Specialist (Contract)

The Content Specialist will develop and execute a content strategy for our websites, producing engaging lifestyle articles and event content, optimising for SEO, and maintaining a strong local brand presence. You’ll also represent the brand publicly at events and help build relationships with local partners.

Remote (Ideally Pretoria based)
Freelancer

About this position

Retainer: R24,000 - R43,200 per month

Contract Duration: 6-months (with a 3-month probationary period; after this to be extended as a rolling contract)

Working Environment: Remote (Ideally based in Pretoria as you will be working on online publications for the local area)

Key Duties & Responsibilities:

  • Develop and implement content strategies tailored to each city site. 
  • Source, curate, write, and edit articles and event listings. 
  • Perform on-page SEO research and optimisation for content to improve organic search performance. 
  • Regularly refresh and refurbish existing content to keep it relevant and up to date. 
  • Manage social media planning + community engagement, and represent the brand in public forums / events. 
  • Collaborate with the Digital Design Specialist and Content Strategist to produce digital assets and aligned content. 
  • Use a project management system to manage tasks and ensure quality and timely delivery.

Technical Requirements:

  • Degree in Communications, Marketing, Journalism, or similar. 
  • Proven experience in content strategy, digital marketing, and content creation.
  • Experience using Google Analytics to assess content performance. 
  • Strong SEO skills + social media experience. 
  • Excellent writing, editing, and communication abilities, including managing community. 
  • Strong organisational and project management skills.
  • Ability to research deeply, spot local trends, and generate content that resonates with a city audience