Account Manager / Campaign Manager
Our client is looking for an experienced Account Manager / Campaign Manager to manage client relationships, oversee campaign delivery and support B2B sales pipeline generation for a portfolio of international technology businesses. The successful candidate will work with high-growth SaaS and FinTech companies, including venture-backed startups and established global organisations, helping them generate new business opportunities across Europe, the Middle East and Africa (EMEA). This role combines account management, project management, client communication and campaign optimisation. You will take ownership of client onboarding, reporting and ongoing campaign performance, working closely with internal sales development and enablement teams to ensure campaigns deliver against client objectives. This is an excellent opportunity for someone who enjoys building strong client relationships, managing multiple projects and developing their expertise in B2B sales, technology and go-to-market strategy.
About this position
Key Duties & Responsibilities:
- Client Onboarding: Project manage new client onboarding, ensuring campaigns are set up effectively and clients have a smooth introduction to the business and its processes.
- Account Management: Build and maintain strong client relationships, acting as a key point of contact and ensuring client expectations and objectives are understood and managed.
- Campaign Management: Take ownership of client campaigns designed to generate B2B sales pipeline and support new customer acquisition.
- Reporting & Performance: Manage weekly and monthly client reporting, providing clear updates on campaign performance, progress against targets and key insights.
- Client Meetings: Facilitate weekly client check-ins and monthly campaign strategy sessions, communicating progress, addressing challenges and identifying opportunities for improvement.
- Campaign Optimisation: Work closely with internal Sales Development Representative (SDR) managers and the Sales Enablement Manager to analyse campaign results and implement improvements.
- Project Management: Coordinate campaign activities, timelines and deliverables to ensure projects remain on track and client requirements are met.
- Strategic Development: Develop a strong understanding of B2B sales, SaaS, FinTech and go-to-market strategies to provide valuable insights and support clients' commercial objectives.
Requirements & Qualifications:
- A completed university degree.
- At least five years of professional experience.
- A minimum of two years' experience in an Account Management or Project Management role.
- Previous experience working within an agency environment.
- Experience working on B2B lead generation campaigns.
- A strong interest in business, technology, SaaS or FinTech.
- Excellent written and verbal communication skills.
- Strong organisational and project management abilities, with the ability to manage multiple clients, campaigns and deadlines.
- Confidence presenting campaign performance, leading client meetings and communicating insights to stakeholders.
- A proactive, analytical and solutions-oriented approach.
- Based in Cape Town or willing to relocate.
- Willingness and ability to commute to the client's Claremont office daily during standard working hours.
Technical skills/software proficiency:
- Experience managing B2B marketing or lead generation campaigns.
- Strong reporting and data interpretation skills.
- Ability to analyse campaign performance and identify optimisation opportunities.
- Project management and client reporting capabilities.
- Familiarity with B2B sales development, outbound campaigns and sales pipeline generation.
- Exposure to SaaS, FinTech or other technology-led businesses would be advantageous.