Social Media

Content Marketing Manager (Freelance)

The Content & Engagement Marketing Specialist will be responsible for developing a non-partisan voter education toolkit aimed at corporate employees in South Africa. This role involves creating engaging, accessible, and interactive educational content that encourages voter registration, increases awareness of municipal elections, and empowers employees to participate in the democratic process.

Remote
Freelancer

About this position

Retainer: Market-related

Contract Duration: Project-based

Start Date: ASAP

Key Duties & Responsibilities:

  • Develop six educational modules covering key topics such as why voting matters, how local government works, and the voting process.
  • Adapt modules into multiple formats including slide decks, infographics, posters, fact sheets, explainer videos, quizzes, and pledge wall templates.
  • Ensure content is accessible, visually engaging, and appropriate for diverse workplace audiences (mixed ages, backgrounds, and literacy levels).
  • Incorporate interactive and gamified elements such as quizzes, competitions, and team challenges to drive engagement.
  • Maintain a neutral, factual tone while making content motivational and relatable.
  • Review and recommend approaches for incentivization and gamification.
  • Collaborate with internal teams and external creative partners (designers, animators).
  • Ensure all content aligns with our brand and is suitable for white-labelling by corporates

Technical Requirements:

  • Bachelor’s degree in Marketing, Communications, Journalism, Education, or related field.
  • 3–5 years’ experience in content marketing, campaign development, or educational communication
  • Proven ability to design and deliver engaging, multi-format content for diverse audiences.
  • Adobe Creative Suite (Illustrator, Photoshop, InDesign, Premiere Pro/After Effects)
  • Canva / Figma (for design support)
  • MS Suite (PowerPoint, Word, Excel)
  • Familiarity with quiz platforms (e.g., Kahoot, Google Forms)
  • Basic understanding of video/animation production workflows
  • Culturally sensitive and adaptable to diverse audiences

How can I apply?

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