Digital Data Analyst (Freelance)

Retainer: Market Related

Contract Duration: Project based (2-3 days roughly per project)

Main Responsibilities:

• Correlation Analysis: Conduct statistical correlation analysis to measure the impact of marketing spend, media platforms, and creative content on brand awareness and ROI.
• Data Integration: Combine data from diverse sources (Share-of-Search tracking, paid-media forensics, sales data) to create a holistic performance view.
• Deliverable Generation: Produce core analytics deliverables, including:
  
  • Demand-to-Revenue Correlation Reports
  • Competitor & Category Benchmarks
  • Optimal Media “Money-Maps”
  • Channel Effectiveness Reports
  • Budget Efficiency & Lost-Value Estimates
• Project Management: Independently manage analysis projects from start to finish, typically within 2–3 days per project.‍
• Reporting: Present findings in clear, concise, and actionable formats; verbal presentation ability is a plus.

Technical Requirements & Qualifications:

• Proven experience in digital marketing analytics and data analysis
• Strong understanding of statistical methods (correlation, regression)
• Minimum of 3–5 years relevant experience (freelance or agency background preferred)
• Degree in Marketing, Statistics, Data Science, or related field preferred
• Data analysis tools: Python, R, SQL
• Data visualization platforms: Power BI, Tableau

How can I apply?

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