Head of Content

Our client is seeking a dynamic and passionate storyteller with exceptional digital channel management and communication skills to join our team as a Head of Content. In this role, you will play a pivotal role in managing their digital channels and driving content production and management for the client. We're looking for someone who can bring their creativity, energy, and strategic mindset to lead their digital marketing efforts.

Full Time

About this position

Budget: R50,000 - R60,000

Location: Cape Town CBD

Working Type: Hybrid

Main Responsibilities:

  • Develop and execute an innovative digital content marketing strategy in close collaboration with the head of marketing and our Co-Founders/Co-CEOs. Together, we will shape and prioritise the content assets that align with our business goals.
  • Take charge of our content calendar, ensuring a steady flow of engaging content that captures our brand's voice and resonates with our target audience.
  • Craft compelling content across various digital platforms, including captivating feature articles, thought-provoking op-eds, engaging newsletters, informative blog articles, briefing documents, video scripts, SEO/SEM, paid media, and social media content.
  • Be the driving force behind content ideation and creation, ensuring that the clients narrative, tone of voice, and key messages shine through in every piece of content we produce.
  • Find innovative ways to repurpose our existing content, maximising its value
  • Edit and proofread content at different stages of the production lifecycle, ensuring impeccable grammar, style, and clarity.
  • Adapt long-form content for our various communication channels
  • Build and execute impactful email campaigns, from crafting templates to audience segmentation, testing, scheduling, quality assurance, and deployment.
  • Conduct research and analysis projects to deepen our brand narrative and establish thought leadership through primary research.
  • Engage in blue-sky brainstorming sessions, coming up with creative campaigns that captivate both our existing clients and potential prospects.
  • Manage the ongoing maintenance and updating of client facing content
  • Pro-actively monitor the performance of digital channels and suggest improvements
  • Review, analyse and report on all campaigns providing detailed ROIs and key learnings and suggested improvements for future initiatives.


  • A completed degree in Marketing, Communications or a related field is required.
  • Preferred qualifications include a Bachelor of Commerce in Marketing, BA in Communications, BA in English, or a Copywriting qualification.
  • Digital Marketing experience and knowledge of paid media is essential.
  • You should have a minimum of 4-5 years of experience in Digital Marketing and Communication.
  • Previous experience in relevant industries such as Advertising, AdTech, or Real Estate is highly desirable.


  • Exceptional copywriting and linguistic skills with a knack for storytelling.
  • Experience in digital marketing channel management
  • Excellent written and verbal communication skills in English
  • Proficiency in editing content for different target audiences and formats, adapting your style as needed.
  • Experience building and managing multi-channel campaigns to amplify content reach and impact.
  • Familiarity with communication management platforms like Mailchimp and Intercom
  • SEO/SEM experience and knowledge of SEO/SEM best practices
  • Expertise in using Google Workspace tools
  • A self-starter mentality with the ability to juggle multiple projects and prioritise effectively.
  • Strong attention to detail, combined with a creative, flexible, and hands-on approach.
  • A strategic and organised mindset, capable of planning and executing content initiatives that drive results.

How can I apply?

Fill out the below form, to apply to join the community and explore the opportunity.