Email & CRM
CRM & Community Manager
The CRM & Community Manager will be responsible for driving user engagement, retention, and lifecycle communication for our South African launch. This role will ensure users stay active, engaged, and connected to the brand through personalised communication and community-building initiatives.
About this position
Budget:
Market related
Start Date:
ASAP
Working Type:
Hybrid
Working Location:
Bree Street, Cape Town
Key Duties & Responsibilities:
- Execute CRM campaigns (email, push notifications, in-app messaging)
- Manage lifecycle journeys from acquisition to retention
- Use platforms like Iterable to manage campaigns
- Build and nurture the user community
- Monitor engagement metrics and optimise communication strategies
- Support campaign rollouts tied to social and partnerships
- Ensure consistent brand voice across all user touchpoints
Technical Requirements:
- 2-5 years experience in CRM, lifecycle marketing, or community management
- Experience with consumer apps or digital platforms preferred
- Understanding of user engagement and retention strategies
- CRM tools (Iterable preferred)
- Email marketing platforms
- Basic analytics and reporting tools
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